British Airways introduces Marbella to its long haul passengers

Recognising that the British still lead the way in visitor numbers to the area, the Marbella Town Hall this month signed a deal with the ‘world’s favourite airline’, British Airways, to advertise the destination on 6,000 flights in July. The new initiative will see up to 1.5 million long haul passengers being invited to watch an advertorial video and read articles about Marbella in the in-flight magazines.